Latest Press Releases

12.05.16

For the past six months, Natalina Sents, an Iowa native, has been living on the road sharing the stories of America’s farmers through blogs and photography on Beck’s Why I Farm Roadtrip. To date, Sents has interviewed more than 70 farmers throughout the Midwest and Northeast, and has even made the trip to Alaska.

10.04.16

Atlanta, Indiana – Beck’s, the largest family-owned, retail seed company in the United States, announced today the purchase of the former BASF Seed Research Facility on the island of Kauai, Hawaii. Built in 2012, the 13,000 square foot facility includes offices, laboratory space, storage and drying for corn breeding nurseries, as well as agricultural equipment needed to grow seed corn and research-focused plant materials.

08.05.16

Atlanta, Indiana – When it comes to precision agriculture technologies, farmers not only want complete control of their data, they want a tool that’s secure, private and easy to understand. Beck’s is proud to announce that it’s precision farming tool, FARMserver™, has been awarded the Ag Data Transparency Evaluator (ADTE) Seal for privacy and security.

Beck’s Precision Ag Tool Receives Ag Data Transparency Evaluator Seal

August 5, 2016

Atlanta, Indiana – When it comes to precision agriculture technologies, farmers not only want complete control of their data, they want a tool that’s secure, private and easy to understand. Beck’s is proud to announce that it’s precision farming tool, FARMserver™, has been awarded the Ag Data Transparency Evaluator (ADTE) Seal for privacy and security.

This seal confirms that the contract between farmers and their subscription to FARMserver is transparent and easy to understand. Users can be confident knowing that Beck’s is upfront and honest with their belief that farmers own the raw data generated on their farms. With FARMserver, all of the data generated by farmers is housed on private and secure servers that is only accessible to the account owner.

“We know that one of the biggest concerns farmers have when evaluating precision ag tools for their operation is who controls the data,” said FARMserver Technical Lead Craig Rogers. “That’s why we developed a tool that farmers could trust and have complete confidence in using on their farm. Not only are we proud to offer a product that puts famers in complete control of their data, but we’re excited FARMserver received the ADTE seal which reinforces the trust farmers have placed in our product.”

The Ag Data Transparency Evaluator is backed by a group of farm industry groups, commodity organizations and ag technology providers. Their goal is to ensure the contracts between precision ag technologies, their providers, and the farmers are straightforward as to what data is being collected, who owns it, and who ultimately has access to it.

Developed with the farmer in mind, FARMserver is a secure, online, web-based solution that gives farmers complete control of their data. Simplifying precision agriculture, FARMserver collects farm data in one spot, making it easy to use, share and apply across their operation. FARMserver provides a unique recordkeeping system focused at the field level; comprehensive aerial imagery that delivers deep insight into field variability; field-based weather monitoring; and a crop scouting app. In addition, FARMserver is compatible with almost every color and brand of machine, making exporting data seamless.

Premium Level FARMserver membership is free to all Beck’s corn or soybean customers.
Learn more about FARMserver at www.farmserver.com or review the Ag Data Transparency application at www.fb.org/agdatatransparent/.

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About Beck’s
Beck’s is a family-owned and operated seed company that serves farmers in Indiana, Illinois, Ohio, Michigan, Kentucky, Tennessee, Iowa, Missouri, and Wisconsin. According to a recent media survey, Beck’s ranks as the sixth largest seed company in the United States and the only one in the top six that is family-owned, making Beck’s the largest retail, family-owned seed company in the United States. To learn more about Beck’s, please visit www.beckshybrids.com. Follow Beck’s Hybrids on Twitter at www.twitter.com/BecksHybrids, like Beck’s Hybrids on Facebook at www.facebook.com/BecksHybrids, or visit the Beck’s Blog at www.beckshybrids.com/blog.

FARMserver™ is a trademark of Beck’s Superior Hybrids, Inc.